Experts In The Spotlight Archives – Lumoa

What is Customer Experience According to 15 CX Experts

What is customer experience? We asked 15 CX experts and practitioners to define customer experience management and trends in 2019.

Customer ExperienceExperts in the Spotlight
fabrizio
31 Jan 2019
Peek inside HubSpot’s customer-centric strategy: how to build a customer-obsessed culture  

Find out how HubSpot build an amazing customer-centric company culture. Together with many other startup stars like Slack or Intercom, HubSpot’s engine of growth has been extraordinary relationship with their users and customers.

Customer ExperienceExperts in the Spotlight
fabrizio
28 Jun 2018
7 Questions About Net Promoter Score Surveys – Bill Macaitis

Net Promoter Score in the eyes of a marketer. We had a discussion with Bill Macaitis, a man behind Slack, Zendesk and Salesforce marketing about what NPS surveys can bring to your company.

Experts in the SpotlightSurveying
fabrizio
17 Dec 2018
Customer Experience Challenges According to 15 CX Experts

We gathered 15 Customer Experience experts to talk about the latest trends of customer experience in the near future and avoid common challenges. Some hints: big data, omnichannel communications, personalisation, AI and customer-obsessed culture. Make the future of customer experience present in your company already now. 

Customer ExperienceExperts in the Spotlight
fabrizio
31 Oct 2018
We Asked 30 CX Influencers if They Would Recommend the Net Promoter System

If you’re thinking whether you should implement NPS or not, check this! All the recent critics and praise of NPS are under one survey, whether the world-leading experts of Customer Experience would recommend the Net Promoter Score to their colleagues.

Experts in the SpotlightNet Promoter Score
fabrizio
24 Apr 2018
9 Lessons Of Growth And Customer Experience From Intercom

Intercom is a well-established name and a wanna-be in customer experience management. Since the early days, the startup focused on building strong relationships with the customers and achieved the highest growth rates thanks to that. We interviewed Jeff Gardner, Head of Platform Partnerships at Intercom to know more.

Customer ExperienceExperts in the Spotlight
fabrizio
8 May 2018
Text Analytics as Future of Customer Experience? We Asked Jim Tincher.

Jim Tincher shares why text analytics is the future of customer experience, why you should measure not only Net Promoter Score, but also the system and how jam can decide consumer behaviours.

Customer ExperienceExperts in the Spotlight
fabrizio
18 Dec 2017